Interview with Beauty Matter: Leveraging Amazon to Drive Growth at Ulta and Sephora
Retail media ad spend has been the buzz in marketing circles as customer acquisition on digital platforms becomes more expensive and opaque. The retail media network (RMN) category is expected to grow to $166 billion by 2025 and will account for 20% of all digital media spend this year, according to eMarketer. The list of […]
Amazon Beauty Essentials: Must-Have Strategies for Success
In the highly competitive world of Amazon commerce, crafting exceptional product listings is paramount. It’s not just about showcasing your products; it’s about telling your brand’s story and connecting with your audience on a deeper level. At Navigo, we understand the importance of creating product listings that not only grab browsers’ attention but also convert […]
How can I control rogue sellers on Amazon?
If you are an Amazon seller and you are concerned about rogue sellers, there are a few steps you can take: Report the seller: If you believe a seller is violating Amazon’s policies, you can report them to Amazon by clicking the “Report abuse” link on their seller profile page. Protect your intellectual property: If […]
Unlocking Amazon Success: The Power of Product Bundling
As an Amazon seller, you’re constantly looking for strategies to stand out from the competition and drive more sales. One powerful tactic that can help you achieve this is product bundling. By combining complementary products into attractive bundles, you can capture customers’ attention, increase your average order value, and enhance the overall shopping experience. In […]
How can we expand our international presence and sell on Amazon?
To expand your international presence on Amazon, research and assess the viability of selling in different international marketplaces. Evaluate market demand, competition, and shipping logistics. Develop a localization strategy tailored to each marketplace. This may include translating product listings, optimizing keywords for local search terms, and considering cultural nuances and preferences. Consider utilizing Amazon’s Global […]
How can we improve our customer reviews on Amazon?
Encourage customers to leave reviews by sending follow-up emails after purchases. Provide exceptional customer service, address inquiries promptly, and resolve any issues satisfactorily. Respond professionally and constructively to negative reviews, offering solutions or remedies. Consider implementing review-focused campaigns or incentives for honest and unbiased reviews, while adhering to Amazon’s guidelines. Share this post: Recent Posts
How can we increase our sales on Amazon and maximize our revenue
Encourage customers to leave reviews by sending follow-up emails after purchases. Provide exceptional customer service, address inquiries promptly, and resolve any issues satisfactorily. Respond professionally and constructively to negative reviews, offering solutions or remedies. Consider implementing review-focused campaigns or incentives for honest and unbiased reviews, while adhering to Amazon’s guidelines. Share this post: Recent Posts
Should I participate in Amazon promotions?
As an Amazon seller, it can be beneficial to participate in Amazon promotions as a way to drive traffic and sales to your product listings. Amazon promotions can include a variety of discounts and offers, such as discounted pricing, free shipping, and buy-one-get-one-free deals. There are several factors to consider when deciding whether to participate […]
How to maximize profitability of advertising?
Optimizing Amazon bids for maximum profitability involves carefully analyzing and adjusting your bid amount for sponsored product campaigns. Here are some tips to help you optimize your bids: Monitor your campaign performance:Regularly check your campaign performance data, such as impressions, clicks, and sales, to see how your bids are affecting your campaign results. This can […]
why aren’t my Amazon sales growing?
There could be many reasons why your Amazon sales are not growing. Here are a few potential factors that you might want to consider: Competition:There may be a lot of other sellers offering similar products, which can make it difficult for your sales to grow. Pricing: If your prices are too high, it may be […]
